Dr. Whitney Bowe
That Bowe Glow In A Bottle
Vision: Dr. Whitney Bowe came to us with a bold idea: to create a skincare brand that went beyond topicals, addressing skin health from the inside out. Our goal was to develop a brand strategy, product line, and packaging system that reflected her expertise, science-backed approach, and commitment to skin cycling—delivering real results in a way that felt fresh, modern, and consumer-friendly.
Approach: We built the brand from the ground up, crafting a strategic foundation that positioned DWB Beauty as a leader in the skin-gut connection space. From product formulation to packaging development, we ensured every detail aligned with Dr. Bowe’s clinical credibility and consumer-first philosophy. To uphold her commitment to sustainability, we sourced refillable packaging solutions that minimized waste without compromising luxury. The result was a clean, approachable aesthetic with intuitive navigation, modern textures, and an eco-conscious design that elevated the consumer experience.
Brand Strategy
Product Development
Copywriting
Packaging Development
