LULA
Luxury Skincare Essentials By A Modern Makeup Artist
The Vision: LULA is the modern LA woman’s go-to skincare line founded by celebrity makeup artist Sarah Uslan. The LULA team came to us in need of messaging help and a website overhaul.
The Approach: We worked directly with the LULA team to redefine their brand tone of voice and redesign their digital experience.
Brand Strategy
Messaging
Copywriting
Illustration
Web Design





